[{"id":447683559645,"handle":"all-products","updated_at":"2026-03-26T14:20:01-10:00","published_at":"2025-10-23T17:33:04-10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"All Products","body_html":"\u003cp dir=\"auto\"\u003eDiscover all of Hula Is Life – tees, tanks, hoodies, accessories, and fresh island vibes all in one place.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eNew drops landing soon – join our newsletter for first access + exclusive early-bird offers! 🌺\u003c\/p\u003e","image":{"created_at":"2026-02-19T12:51:30-10:00","alt":"All Products - Hula is Life","width":1180,"height":776,"src":"\/\/www.hulaislife.com\/cdn\/shop\/collections\/all-products-7963499.png?v=1771541490"}},{"id":453787123933,"handle":"full-price","title":"Full Price","updated_at":"2026-03-26T01:03:10-10:00","body_html":"","published_at":"2026-03-11T14:16:26-10:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"not_equals","condition":"sale"}],"published_scope":"global"},{"id":452374790365,"handle":"new","updated_at":"2026-03-26T14:12:17-10:00","published_at":"2026-02-03T23:55:23-10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"New","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eShop the newest arrivals from Hula Is Life. Discover authentic Hawaiian apparel and lole crafted for the lāhui. Free shipping on all USA orders $100+.\u003c\/p\u003e","image":{"created_at":"2026-02-19T12:51:42-10:00","alt":"New - Hula is Life","width":2600,"height":3900,"src":"\/\/www.hulaislife.com\/cdn\/shop\/collections\/new-9992637.jpg?v=1771541503"}},{"id":453186289885,"handle":"quick-order","title":"Quick Order","updated_at":"2026-03-26T01:03:10-10:00","body_html":null,"published_at":"2026-02-25T13:01:49-10:00","sort_order":"best-selling","template_suffix":"quick","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"web"},{"id":446376444125,"handle":"wahine-collection","title":"Wahine Collection","updated_at":"2026-03-26T14:20:10-10:00","body_html":"\u003cp class=\"p1\"\u003eWahine - Hawaiian for “woman” – strong, graceful, rooted in the ʻāina, carried by the moana, and lit from within.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis collection is an ode to every woman who moves with quiet power and unapologetic beauty. Inspired by the fearless navigators, the mothers who hold the world together, each piece is designed to feel like an extension of your mana.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis isn’t just clothing. \u003cbr\u003eIt’s a tribute to wāhine everywhere: past, present, and future.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWear your strength. Wear your grace. Wear your wahine. \u003cspan class=\"s1\"\u003e♡\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e#WahineCollection #LiveAloha\u003c\/p\u003e","published_at":"2025-09-17T12:02:52-10:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"wahine"}],"published_scope":"global","image":{"created_at":"2026-02-19T12:51:22-10:00","alt":"Wahine Collection - Hula is Life","width":3900,"height":2600,"src":"\/\/www.hulaislife.com\/cdn\/shop\/collections\/wahine-collection-1991613.jpg?v=1771541483"}},{"id":449073447133,"handle":"wahine-tank","updated_at":"2026-03-26T14:13:02-10:00","published_at":"2025-11-20T07:54:04-10:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Wahine Tank","body_html":"\u003cp dir=\"auto\"\u003eFlowy, soft blend tanks with full-custom island prints that move like the wind through a hula dancer’s hair. Effortless comfort meets bold aloha, made for every sway and smile. 🌺\u003c\/p\u003e","image":{"created_at":"2026-02-19T12:51:34-10:00","alt":"Wahine Tank - Hula is Life","width":1000,"height":1000,"src":"\/\/www.hulaislife.com\/cdn\/shop\/collections\/wahine-tank-4801263.png?v=1771541495"}}]
Designed for warm days, ocean air, and effortless island style.
Featuring our signature gold “Hula Sway” graphic, inspired by Hawaiian heritage and modern island culture, it’s the perfect way to carry aloha wherever you go.
Why You’ll Love It
All-Day Comfort Soft, breathable fabric that feels cozy without being heavy—perfect for layering or wearing on its own.
Cultural Storytelling Design Thoughtfully illustrated artwork inspired by Hawaiian nature and tradition, made to be worn with pride.
Relaxed, Easy Fit Flattering for all body types with a natural drape that moves with you.
Versatile Style Pairs effortlessly with jeans, joggers, or shorts—casual yet intentional.
The Hula Is Life Promise
More than apparel—this tank represents a lifestyle rooted in aloha, mindfulness, and respect for culture. It’s made for those who value meaning, comfort, and timeless design over trends.
Wear the islands. Carry the story. Live the aloha.
Free Shipping On All U.S. Orders $100+
Pairs well with
• Wear the heartbeat of the Hawaiian people
• Hula-inspired prints for everyday life
• Designed for comfort, crafted with authenticity and culture
• Matching looks for the whole ʻohana
• Aloha in every stitch
• Wear the heartbeat of the Hawaiian people
• Hula-inspired prints for everyday life
• Designed for comfort, crafted with authenticity and culture
• Matching looks for the whole ʻohana
• Aloha in every stitch
• Wear the heartbeat of the Hawaiian people
• Hula-inspired prints for everyday life
• Designed for comfort, crafted with authenticity and culture
• Matching looks for the whole ʻohana
• Aloha in every stitch
Comfy Fabric Features
Made to Move
Flexible fabrics that flow naturally for hula and everyday living.
Built to Last
Built for frequent wear while staying vibrant and comfortable.
Soft & Airy
Made for warm weather, island vibes, and all-day comfort.
Soft Feel
Gentle on the skin with a smooth, easy fit for any daily adventure.
Aloha Roots
Prints and textures celebrating Hawaiian culture and hula lineage.
"The softest tank I own! The 'Hula Sway' script is vibrant and the fit is perfect for practice or a casual beach day."
Tracy H.
"This tank is a beautiful celebration of hula culture. The ipu design is so meaningful, and the material is soft, lightweight, and incredibly comfortable. It’s more than just a top, it's a tribute to our stories and spirit. Truly special!
Mahealani
There's my hula titan and alaka’I she dii g her oofd
Hiilei M.
"The cherry blossom print is stunning and the bamboo fabric is like butter. This dress is a dream for hot days, so airy and light!
Joizee F.
Mahalo nui for this tank! Absolutely love it!! Soft, comfy, and fits perfect. It is new favorite! Love showing off my ha'aheo for my roots and passion for hula!! Aloha from Houston, TX via Hale'iwa, O'ahu \m/
Christy J.
This long sleeve hoodie is so comfy and so beautiful. Mahalo for creating this piece!
Lihau G.
Love Sharing Da Aloha...and Hula is Life apparel.
Lorraine B.
Ordered for my kāne and love it. The material is light/cool but doesn’t wrinkle while driving to a show. So happy with the way it fits as well. Mahalo nui, Hula Is Life!
Sha-lei B.
The fit, the soft fabric, the pockets...I LOVE EVERYTHING about my dress!!! Mahalo!
Kathleen S.
"I am absolutely in love with the feel of this bamboo fabric! It is so soft and breathable, making it perfect for the island heat. The Malie cut is incredibly flattering and comfortable for all-day wear.
Marcelina H.
Great fit! Love the soft material!
Robert A G.
I really love the feel of this dress! Also appreciate the fast shipping and price :)))
If you could add like fushia or teal colors I would be up for that too :))
Thank you and much luck with your local business😊
Anela R.
Love it….nice fit and comfortable fabric.
Also love the color!!!
Free Shipping On All U.S. Orders $100+
